Street Lamps Say When It’s Time to Turn in for the Night

Mom used to always say that when the street lamps came on, it was time to turn in for the night. Time for relaxation to unwind, rest and get ready for the next day. Although, in a house full of six growing up, relaxation wouldn’t be the first word that comes to mind (but we loved each other anyway). Where did those days go? Life gets so much busier as you get older, especially when you love what you do, so you become so enthralled that you lose track of time. Do you ever have those super busy days when the “street lamp” comes on way too soon and you have so much left to do? Why is it that we struggle to find balance between work and relaxation?

And for that matter, when is there a sign that tells you when to stop when it comes to social media? First off, let this blog post be a sign slap in the face that if you’re incessantly posting pictures of yourself in a bathroom, in front of the mirror at the gym or of disgusting insects, please STOP. For all other posts, just like life, social media must be balanced. Just because you want to share a bunch of content doesn’t mean you should do it all at once. If you flood the newsfeed, people will start to tune out or unfollow you altogether. Your social media strategy is a marathon that requires pacing. Set goals and use metrics to track your progress. And remember that there is always that time of day when it’s time to turn in for the night.


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